A woman’s boss had a strange idea to improve his business. One day, he handed her a huge jug and asked her to go around Southern California “collecting water” from a list of specific companies. He’d read in one of his spiritual books that if you pour water from other businesses onto your business, their success […]
When Steve Jobs took over at Apple in 1997, one of the first things he did was get rid of the Apple museum in the foyer. The firm was struggling, and Jobs felt that it was too focused on its past. It’s like this in internal comms: we have to let go of the past […]
10 years ago – almost to the day – I received this valentines email message. It was a collection of anonymous ‘valentines messages’ collected by the internal comms team at Future, a magazine publisher where I used to work. They did this every year. They’d ask staff to send in anonymous valentines messages for other staff members. […]
Every week I meet people who are too scared to make their writing simple. They say: “It’s all very well for you, but I have to sound professional. We don’t talk like that in my business.” For a long time I’d try to convince them otherwise. But now I’ve given up. Instead, I introduce them […]
Today, Gatehouse is releasing the latest State of the Sector – our annual survey of the IC profession. The research shows you the core processes and practises that our profession is focusing on – and reveals how your organisation stacks up against the rest of the industry.
Public speaking is the #1 fear. No kidding. One of the worst experiences of my life was when I first stood up to speak in front of 200 people. I corpsed, to use the technical term. This happened 10 years ago at a magazine industry conference. The organiser had casually invited me to speak, and I’d casually […]
When you’re in a bar or club with loud rock playing, you have to scream to be heard. That’s because in rock music, most of the energy is right around 1 kHz – exactly the frequency where speech lies. Hip-hop, by contrast, puts most of its energy above and below the mid-range. So when when […]