Tip: “Be Genuine”

Always be genuine with employees. If it’s worth telling, say it like a human being. If it’s great, smile. If it sucks, tell them. If you screwed up, admit it.

Jennifer Rock
Director, Dialogue & Intranet, Best Buy

This tip is an extract from Rock Your Comms - a book where 98 experts share their favourite internal communication tips. Buy it now – all proceeds go to Make-a-Wish UK.